Marketing is not a one-size-fits all career. There are so many specializations under marketing and marketers with so many different abilities, skill sets and personalities.
That being said, there are certain personality characteristics and traits that better align with certain paths.
I suggest starting out with the (free) 16 Personalities Test if you haven’t done it before. Take 15-20 minutes and do this test to get to know yourself better.
The results are so accurate that it is almost creepy. I’m an ENFJ-A and the results speak to me as if my therapist was talking to me. 🙂
Once you get your results, you’ll likely want to go through all of it, but for us, the most relevant sections are the summary of your results which will appear on the right side of the screen. Looks like this ⤵️