Hi, I’m Elif 👋

I’m a B2B marketer based in Ontario, Canada, originally from Turkey. By day I lead B2B marketing strategy at Concentrix, where I’m building an AI-first approach to demand generation and revenue marketing for large, complex organizations.

I’ve spent my career in marketing, from startups to global enterprises, across agency, in-house and community roles. I studied at McGill, I’ve taught marketing, and I’ve grown a YouTube channel to over 54K subscribers by sharing what I’ve learned about building a career in marketing.

What you’ll find here

• Career advice for marketers: getting your first job, resumes, remote work, startup vs. corporate

• Practical guides on content strategy, habits and productivity

• Honest lessons from building AI-native marketing inside a big company

Say hello

Reply to any newsletter or email hello@elifhiz.com. I read everything. You can also find me on YouTube and LinkedIn.