Content Strategy

May
09
I launched a video series at work - here are the results

I launched a video series at work - here are the results

I started building a video asset library for work a month ago. I don't know if it converted
2 min read
May
05
How To Do a Social Media Audit (And Why You Need One)

How To Do a Social Media Audit (And Why You Need One)

You might be wondering, what is a social media audit? When do I need one?  How do I do it?
7 min read
Dec
13
Why You NEED A PODCAST [and HOW TO DO IT]

Why You NEED A PODCAST [and HOW TO DO IT]

With the number of podcasts growing by the day, you might be wondering, should I start a podcast for my
6 min read
Dec
11
The BEST Step-by-Step Guide to Writing Blog Posts

The BEST Step-by-Step Guide to Writing Blog Posts

If you’re reading this right now, chances are you want to start writing amazing blog posts that engage, inform,
7 min read
Jan
06
How To Make a Digital Marketing Campaign Plan

How To Make a Digital Marketing Campaign Plan

There’s a lot of moving parts when you’re working on a marketing campaign and it can feel overwhelming
6 min read
Nov
26
Drive More Sales on Instagram

Drive More Sales on Instagram

Who doesn’t want to drive more sales on Instagram? Instagram is one of the top platforms brands invest in
2 min read
Oct
07
How To Create An Email Signature and Why It's So Important [VIDEO]

How To Create An Email Signature and Why It's So Important [VIDEO]

Email signatures are oftentimes overlooked, but having a professional one can easily boost the effectiveness of your emails. It’s
1 min read
Oct
03
How to Use An Editorial Calendar for An Effective Content Strategy

How to Use An Editorial Calendar for An Effective Content Strategy

An editorial calendar is one of the key documents that I keep as a digital marketer and it is one
2 min read